Professional Sales Client Relationships

Date July 29, 2007

salesfriend.JPGSales Stockholm Syndrome - becoming too friendly with your clients to the detriment of your sales performance.

When a sales person becomes too friendly with his / her client and cross the line.  They go too far and put the client above the company.  Joe and Mike talk about how sales professionals can protect themselves from getting into that situation.

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This weeks Master is:

Gordon Anderson VP of Content InsideView
http://www.insideview.com/

InsideView was co-founded in 2005 by Umberto Milletti and Richard Horn to address key shortcomings in traditional sales processes. The two founders assembled a team combining outstanding technical, business, sales and marketing expertise. Together, they created a new class of sales performance technology called Opportunity Intelligence.

Opportunity Intelligence transforms sales from a haphazard activity, dependent on cold calls and luck, into a highly targeted, efficient and effective process. InsideView’s Opportunity Intelligence solution was introduced in 2006.

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Sales Podcast Show Notes:

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Listen to this weeks Sales Podcast

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