Sales Reference Utilization for Closing the Sales Process
March 23, 2008
Actually it’s not who you know it’s how you leverage who you know to close a sale! Using references as part of your sales process…
Do you leverage existing clients to help you close new business? In this episode Joe and Mike discuss how to turna good client into a good reference and how best to utilize references during the Sales Process to help you close more business faster.
Sales Podcast and Sales Blog

This weeks Master : Lee Salz
Website: www.SalesDodo.com
Lee Salz is often referred to as a sales and sales management guru. He developed his firm Salesdodo with the fundamental mission of helping companies, sales managers, and sales people adapt and thrive in the ever changing world of business. He uses the metaphor of the dodo to show what happens when one fails to adapt. Those who adapt, thrive. Those who don’t become extinct like the dodo bird.
In 2007, his book Soar Despite Your Dodo Sales Manager was published and he’s got a new book in the works titled “The Sales Marriage.” (which will help business owners, sales managers, and recruiters make better hires for their sales team.)
Lee is also a columnist for Sales and Marketing Management Magazine’s online edition .

Sales Podcast Show Notes:
Announcement ” Jim Ullery our buddy is holding another PROFESSIONAL SELLING SKILLS class April 8, 9 & 10, 2008 in Albany, NY
Call Jim at 518-869-8600

Listen to this weeks Sales Podcast
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Sales Podcast and Sales Blog
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